Showing posts with label Mature Market. Show all posts
Showing posts with label Mature Market. Show all posts

Sunday, March 16, 2014

The Man Behind FEI!


 Do you know me? 

David Bluman

For those of you who don’t know me. I’m the proverbial man behind the curtain. David Bluman. I am the founder and CEO of Fitness Education Institute. When I started FEI I was focused solely on connecting the parts of the fitness industry that I felt needed some attention. I have been fortunate that many of my friends and peers in this industry are brilliant educators. I myself still do personal training full time and will occasionally sub for a Group Exercise class. I too am a CEC/CEU provider for ACE and more recently AFAA. 

There is a disconnection between science and practice, between education and economy and it is and will continue to be my goal to be able to bring the best of the best to the marketplace. This means being able to bring presenters to facilities that may not otherwise have access or the means to go to see these great instructors at an event. Let’s face it. The cost of education, travel, eating out, shopping at trade shows has gotten out of control.
I KNOW that you the fitness professionals are selective at spending your hard earned $ on education. Thus I created FEI.

So what is it exactly that I/WE do?

I find host sites for presenters and find presenters host sites for their courses.

I can “manage” the “newbie” and help them navigate the waters becoming a presenter and CEC/CEU provider. I can provide mentorship, consulting services, including all business planning, branding, marketing and design services. On some occasions I've managed and provided programming and programs for facilities and individual professionals. If something is out of my specialty I will connect the proper parties. 

I have the means to ‘HELP’ connect and promote these “smaller venues/facilities” with the presenter via social media, email and FEI’s website. This helps to build course, presenter and brand awareness for all involved. It’s building a Relationship and Synergism.

In some cases a facility wants a certain type of training or a specific presenter so I act as middle man. 

In other cases I have the opportunity to teach the FEI branded workshops. Courses I've written or co-written with others.

This year is our 3rd FEI Eclipse Conference!

3 days of Education. September 19-21.

Our focus – top notch education, affordability, consideration of your schedule, your income and our economy. 

Kicking off this event are Dr. Cody Sipe and Dr. Dan Ritchie with the Advanced Functional Aging Specialist Certification. For $199

Then our workshops and lectures with a HANDS ON PRACTICAL FOCUS on Saturday and Sunday for only $199.

One Day (Sat or Sunday) for $119

OR you can choose from a menu of classes at just $35 per class starting in August. 

Too often we are limited by our own classes and training to do a full event or a one day event so I wanted you to have the flexibility to work around your schedule and still participate in the event and earn your education credits!

I’ve brought in programming and presenters that are truly the top of the tops, along with some who you may not know, but trust me after taking their courses you won’t forget them. Many of them have been a part of my education and training!

SO join me at the Eclipse - Registration deadline is June 30. Go to and REGISTER NOW! 

In keeping with the industry needs you can put down a deposit of $50 and reserve your early bird pricing and guarantee your attendance. Details are on our website. 

See you in September! Don’t forget to follow me and FEI on Facebook, Twitter, LinkedIn, Instagram, Pinterest and to add this blog to your RSS feed and/or follow me here!

I look forward to meeting each and every one of you!

David Bluman

Wednesday, October 31, 2012

5 Exercises (For Older Adults)

Guest Post By: Cody Sipe, PhD

"I’m often asked what the best exercises are for older adults. I always reply “best for what?  

I’ve researched, studied and tested more exercises than I care to remember to try and figure out which ones are the best for improving physical function.  

It is difficult to make an absolute list because the best exercise for an older adult is determined by their current needs and abilities.  

However, after two decades of training older adults there are several that have risen to the top of my list because they offer a multitude of benefits for clients, can be easily modified or varied, and can be used with a wide range of functional levels.  Here are a few that you’ve just got to try.

Saturday, October 20, 2012

Top 11 Reasons to Train Older Adults


I’ve spent the past 20 years focusing on older adult exercise. I’ve learned a lot during that time, especially when it comes to why I do it. 

Mainly it’s because I love it which is why I've stayed with this niche group for so long and why I plan on continuing to work with seniors. After all, if you've got to work 40+ hours per week it better be doing something you absolutely love or you are going to plod through life miserable. 

If you have been thinking of making the break and specializing in fitness for older adults then maybe this will inspire you to get off your duff and do it already.

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